BusinessWire India New Delhi [India], September 29: KIA Italia, the Italian subsidiary of KIA Corporation, has partnered with Infobip to reduce the time between viewing an advertisement and purchasing a car. Thanks to an AI-powered conversational sales journey on WhatsApp, the company generated 144 qualified leads, eight direct vehicle sales and a return on ad spend (ROAS) of 40x. In the automotive sector, the journey from initial interest to purchase is often long and complex. Customers compare...